The CHANGE campaign aims to increase citizenship efforts and unlock organisational power. It offers young people from disadvantaged backgrounds access to work experience, placements, education, and links to real jobs. We are addressing the need for skills that open doors to employment and economic opportunity


Building a future of success

Learn more about how your business can get involved in the CHANGE campaign.


Benefits of corporate citizenship

1. Increased employee satisfaction and creativity

Giving your employees opportunities to volunteer, especially during working hours, creates a sense of community within your organization, as well as a connection to the surrounding community.

Participation in community activities can help forge stronger bonds between employees and corporations, whilst increase workplace engagement, productivity and motivation as employees gain a sense of pride in their work, personal-development, and achievement.

Corporate citizenship can also increase creativity and innovation. Through social involvement, employees feel re-energized about their jobs, empowered to start contributing to the bigger picture and encouraged to come up with new ideas around products, internal processes, or problem-solving solutions.

2. Improved public image

In today’s digital era, companies that demonstrate corporate citizenship gain positive exposure and praise for their involvements. Corporate citizenship can help build your reputation as a responsible business, which can, in turn, lead to a competitive advantage.